Who would have thought that when search engines were just in their infancy that businesses would kick, bite, claw and scratch for every keyword position imaginable on the search results. It’s not just a passing trend, it’s become a solid marketing model for business on the internet much the same way that traffic studies are done to assess the value of commercial real estate. Look at it this way, Search Engine Rankings = $ and the greater the Rank the more $ the cyber real estate is worth. That’s enough to drive some serious Rage.

Where does interactive video fit in? Within the past 6 months the top three search engines on the internet - Google, Yahoo and MSN have included a video search as part of their major site indexing. This is one element that you can now use to your advantage when combined with cutting edge search engine optimization tactics. A carefully optimized video within your site can now nearly double your chances of being found by your customers. It is almost like having two sites in one. When you add the latest Ad studies on the greatly enhanced effect on sales that Video can bring to your online business, combined with the new Search Engine indexing, you have a powerful new marketing tool at your disposal. One that can give almost immediate results.

According to Ashley Swadell of ESPN, about online video advertising:

“There are all these 18-to-35 year olds sitting at workstations all day that don’t have access to TV that advertisers want to reach,” she said.

You can use video to not only increase your immediate sales, but with a little imagination and our help, you can open up brand new markets for yourself and your business.

For example:

..:: Developing marketing videos, case studies and testimonials to provide an alternative that text and still images in html cannot match.

..:: Developing training services and paid tutorials via video.

..:: Developing walk-through or step-by-step video to show your customers how your service or product is superior to your competitors.

Currently, a lot of video is presented in popup boxes and player displays that are all but impossible for normal search engines to index. Our programming methods overcome this - allowing all of the major search engines to index your video.